The all-new Mazda CX-5 is becoming even more intuitive with the roll out of Google Gemini. Now available for vehicles equipped with Google built-in across supported European markets and languages, Google’s AI assistant brings more natural conversations and a broader range of hands-free capabilities.

Once enabled by the user, Gemini succeeds Google Assistant as the active voice assistant. Its ability to understand natural language, context and follow-up questions allows drivers to express what they need conversationally, without having to remember specific commands.
Drivers can search for destinations that match their preferences, mood or purpose, rather than having a specific place in mind. They might, for example, ask Gemini to find a highly rated café with outdoor seating along their route and refine the request through follow-up questions. The same conversational approach extends to entertainment, allowing drivers to request music suited to a particular mood or find a song using contextual information. Supported services include Spotify, YouTube Music and Amazon Music, while Apple Music remains available through Apple CarPlay2.

With Google built-in, Gemini can summarise and read incoming messages aloud, helping drivers understand the context before responding. Its natural-language capabilities also make it easy to draft, refine or translate replies without touching the phone. Popular messaging services such as WhatsApp and Messenger can also be used hands-free through Apple CarPlay or Android Auto™ 3.

Gemini is delivered via an over-the-air update and supports 12 European language variants4. To activate it in place of Google Assistant, users must be signed into their Google Account and opt in. Full functionality requires a data connection, although selected capabilities are also available offline.

Enabled by Mazda E/E Architecture+, the arrival of Gemini delivers on the promise made at the launch of the all-new Mazda CX-5: a digital cockpit designed not only for the day the vehicle reaches its owner, but to continue evolving throughout the ownership experience. This intuitive, hands-free technology reflects Mazda’s people-centred approach to vehicle design, supporting drivers and helping them remain focused on the road.
Editor’s Note
1 Data services for accessing Google Gemini or Google Assistant, Google Maps and Google Play will be available for a free period of three (3) years, starting from the date of first registration of the new vehicle. Access to the free period is subject to enrolment in Mazda Connected Services through the MyMazda application. To use other apps downloaded on the Google Play Store, you need to connect a smartphone with compatible iOS or Android operating system and a SIM card with data package from a mobile service provider to your vehicle. Additional costs may occur. Available apps depend on country.
During and after the free period you can also use Gemini or Google Assistant, Google Maps and Google Play, via connecting your vehicle with a smartphone with compatible iOS or Android operating system and a SIM card with data package from a mobile service provider. Additional costs may occur. Please note: To use Gemini or Google Assistant, Google Maps and Google Play in your vehicle it is necessary to agree to the Google Terms of Service. To use certain features with Google built-in, you must sign in to a Google Account.
Gemini, your AI assistant from Google, is available as an opt-in upgrade to Google Assistant. Features may differ depending on subscription, and results may vary. Some connected apps require setup. Compatibility and availability varies. 18+. Availability of features and services may vary by country.
Google, Android, Google Maps, Gemini and other marks are trademarks of Google LLC. Availability may vary by device, country and language.
2 Functions that could lead to distracted driving, such as video viewing, are restricted while driving. Examples of available application are Spotify, TuneIn, YouTube, Amazon Prime Video and Amazon Music, Waze, or Google Chrome, among others. Spotify is a registered trademark of Spotify AB. TuneIn is a registered trademark of TuneIn, Inc. YouTube and Google Chrome are registered trademarks of Google LLC. Amazon Music and Amazon Prime Video are registered trademarks of Amazon Technologies, Inc. Apple and Apple CarPlay are registered trademarks of Apple Inc.
3 Compatible Android phone and compatible active data plan required.
4 Supported languages at launch: English, French, German, Spanish, Italian, Polish, Dutch, Danish, Norwegian, Slovenian, Swedish, Turkish.



