Eden Mazda Exeter opens on the 1st May, located in a prominent location on the Marsh Barton Trading Estate. The new Mazda dealer for Exeter is the latest Mazda dealer to be added to the Eden Motor Group portfolio of dealerships. With 20 dealerships across the south of England the customer focused group already has Mazda dealerships in Basingstoke, Reading, Newbury and Taunton.
Commenting on its new dealership in Devon’s county town, Graeme Potts Eden Motor Retail Ltd CEO, said: “I am delighted that Eden is expanding its Mazda representation with the addition of Exeter, a key location for us following a strong Eden presence in the area since 2008. This latest development further strengthens our relationship with Mazda, with Exeter becoming our fifth Mazda dealership. We are excited to enhance the Mazda offering for our mutual customers across the South-West, building on our established Mazda dealership in Taunton and driving the next phase of growth together.”
Both Eden Mazda Taunton and Eden Mazda Basingstoke took category wins in the 2026 Mazda All Stars dealer performance Awards and commenting on the Eden Group’s take over as Mazda’s dealer representative in Exeter, Mazda UK, Managing Director, Jeremy Thomson, said: “having grown up in Exeter I have a particular desire to ensure the Mazda brand is strongly represented and provides outstanding service to our customers, current and future, across the whole of Devon”.
Adding, “I am therefore delighted that Eden Motor Group are opening a very high-profile Mazda dealership in the heart of the county and will continue the outstanding representation they have provided across their other four sites. Notably their dealership in Taunton has achieved incredible success and significant growth, and I am confident the same will be true of the new Exeter location. I wish the staff of Eden Exeter the best of luck and can ensure them they will have my close attention and personal support for this new venture and at a time when we will launch three all-new cars in just six months – starting this June with the all-new Mazda CX-5.”
Eden Mazda Exeter will be welcoming customers across sales, service and parts from the 1st May 2026.
