Top performing Mazda dealers recognised at annual All Stars awards

Mazda has recognised the top performing dealerships, across the sales and aftersales departments in its annual All Stars awards. Now in its seventh year, the awards celebrate dealerships that placed within the top 25 in the 2025 Mazda Sales and Aftersales leagues, alongside top performing dealers within Fleet and Used Cars. The evening also celebrates a group of ‘star performers’ – individuals that are nominated for individual stand out performance and contribution in their areas. 

With a strong network of 114 dealerships across the UK, the All Stars Sales and Aftersales Leagues measure dealer performance across a number of different categories for both respective areas, including customer satisfaction surveys, renewals performance and service loyalty.

Edwards Mazda Kempsey wins ‘Number one Sales Dealer’ at Mazda All Stars 2026
Romford Mazda wins ‘Number one Aftersales Dealer’ at Mazda All-Stars 2026

With high performing scoring in metrics across the board, Edwards Mazda Kempsey achieved first place in the sales league rankings, while Romford Mazda secured the top spot as number one Aftersales Dealer for the third time since the inception of the awards.

L-R: Presenter Mark Durden, Matthew Griffiths, Sales Manager at Oakmere Mazda and James Crouch, Marketing Communications Director at Mazda UK
For the third consecutive year, Newport Mazda wins ‘Mazda Approved Used Car’ award at Mazda All-Stars 2026

Oakmere Mazda Northwich, winners of the overall 2025 Mazda Dealer League, took home the prize for ‘Enquiry Management’. For the third consecutive year, Newport Mazda once again claimed the award for Mazda Approved Used Car, while TW White & Sons Great Bookham has been recognised for Parts Performance for the second year in a row.

Romford Mazda wins ‘Number one Aftersales Dealer’ at Mazda All-Stars 2026

Other winners from the 13 award categories include: previous All Stars award winners RRG Mazda Stockport for Fleet Specialist Dealer, Bourne Road Mazda Crayford for Customer Satisfaction across service, plus Magna Mazda Dorchester for Customer Satisfaction across sales.

In addition, nine individual Star performers were honoured by Mazda Business Managers and Regional Business Managers in special recognition for their performance excellence over the last 12 months. Among those who received individual awards were Amanda Savage at Vertu Mazda Redditch for her focus and leadership guiding her sales team, Paul Snowball from Stoneacre Newcastle for his outstanding performance and Briony Widman at Sandicliffe Nottingham for her strong leadership.

Amanda Savage, Sales Manager at Vertu Mazda Redditch, receives Special Recognition Award at the Mazda All Stars 2026 event
All-new Mazda6e

Commenting on this year’s All-Stars results, Laura Brailey, Sales Director at Mazda UK, said: “The Mazda All Stars awards evening is a fantastic opportunity for Mazda UK to celebrate exceptional performances of the top performing dealers across sales, service, fleet and used cars, as well as certain hand selected star performers from each territory”.

Adding, “We recognise that delivering a strong performance across a variety of areas consistently throughout a 12-month period takes focus, resilience and passion. Mazda UK is grateful to be able to host this very special awards evening so that we can thank everyone involved in contributing to the success of our brand”.

Full list of winners include:

Award nameWinner
Enquiry ManagementOakmere Mazda Northwich 
Parts PerformanceTW White & Sons Mazda Great Bookham 
Customer For LifeCoventry Mazda 
Service LoyaltyRockingham Corby 
Motability DealerStruans Motors 
Sales Vs ObjectiveEden Mazda Taunton 
Fleet Specialist DealerRRG Mazda Stockport 
Mazda Local Business DealerEden Mazda Basingstoke 
Mazda Approved Used CarNewport mazda 
Customer Satisfaction Service     Bourne Road Crayford 
Customer Satisfaction Sales               Magna Mazda Dorchester 
No.1 Aftersales DealerRomford Mazda 
No.1 Sales DealerEdwards Mazda Kempsey 
Special Recognition AwardJohn Murdoch, Service ManagerVertu Hamilton
Special Recognition AwardPaul Snowball, General ManagerStoneacre Newcastle
Special Recognition AwardDarren Varley, Service ManagerPerrys Blackburn
Special Recognition AwardBriony Widman, Sales ManagerSandicliffe Nottingham
Special Recognition AwardAmanda Savage, Sales ManagerVertu Mazda Redditch
Special Recognition AwardRobert Fulford, Sales ManagerDonalds Mazda Ipswich
Special Recognition AwardSteve Davie, Service ManagerHendy Mazda Eastleigh
Special Recognition AwardBen Trainor, Sales ManagerBrayley Milton Keynes
Special Recognition AwardSimon Gurdere, Sales AdvisorT W White Orpington
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